Aditya Putra Perdana

Aditya Putra Perdana

Content Writer, Storyteller

Hi, there!

I have always wanted to be a writer since I was a child. In my mind, writers travel on trains with fancy typewriters to meet deadlines for their next big book, typing for hours at a time. Because I did not own a typewriter, let alone a fancy one, I thought I was incapable of being a writer.Several years later, I began writing creative content for a living. Through meaningful storytelling, I enable companies to educate, entertain, and inspire the right audiences. Younger me probably wonders why I write blog posts and Instagram captions instead of writing a book, and why I type on a drab office laptop rather than a fancy typewriter. I now think of a writer as someone who uses words to tell creative stories. That's precisely what I'm doing, and I'm glad I'm doing it.Outside of work, I am a husband to a wonderful wife and one-half of the parents to two obnoxious but adorable cats. Aside from binge-watching Stranger Things for the hundredth time, I enjoy video games and photography.Want some creative writing done or just to get in touch? Feel free to contact me via the links down below!


Connect with Me


My Writing Portfolio

Web Articles
In English. For Qoala: “Qoala Hiring Day 2021” . The main landing page for the Qoala Hiring Day 2021 program’s communication efforts.
In English. Freelance: “Bandung's Hidden Gems: 10 Charming Cafes and Hangout Spots That Nobody Told You” . Freelance writing article for sale at Marker Content.
In English. Freelance: “The Timeless City of Joy: Top 10 Places Locals Recommend in Bandung” . Freelance writing article for sale at Marker Content.
In Bahasa Indonesia. For Tokopedia: “Mau Usahamu Nggak Kalah Saing? Yuk, Kenalan dengan 3 Jenis Branding!”. Educating newly incubated merchants on the importance of branding in growing their shops.
In Bahasa Indonesia. For Bentara Campus: “Mengenal Play Therapy untuk Anak dan Beragam Manfaatnya”. SEO content writing for the keyword "play therapy". Reached SERP page 1 in Indonesian Google Search.
Newsletters
In English. For Qoala: “Qoala Internal Company Newsletter” . First edition of the monthly company newsletter that informs Qoala employees on the latest news around the company.
Video
In English. For DycodeX: SMARTernak the Smartest IoT-based PLF Solution for Cattle farming. Video used by DycodeX to accompany sales pitches to the Indonesian Ministry of Agriculture and potential business partners.
In Bahasa Indonesia. For Tokopedia: Beriklan 1 Kali Klik dengan Iklan Produk Otomatis TopAds. A tutorial video aimed at newly-onboarded sellers to help familiarize themselves with TopAds, the product and shop advertising feature in Tokopedia.
In Bahasa Indonesia. For Qoala: Kuliah Asuransi, Episode 1: Asuransi, Mengapa Disegani?. Educational video aimed for Indonesians who are unfamiliar with the concept of insurance.
Social Media Captions
Freelance work for Montrii House, Gemala House, and Coney Ville & Monroe Ville. Maintained Instagram content for three homestay properties aimed at young adults from June 2022 to December 2022.
Digital Ads
In Bahasa Indonesia. For Qoala: “No need to worry about your car repair fee” ad campaign. An ad campaign aimed to raise awareness about the importance of having car insurance in Indonesia.
Blog Posts
In English. Medium: “The Secret Website That Helped Me Write Consistently for 80+ Days in a Row”
In English. Personal blog: “Should I Upgrade from a Budget Logitech Mouse to a Premium Logitech Mouse? (Spoiler: Yes!)”
In English. Personal blog: “Budget mouse and Hot Corners in macOS High Sierra are a match made in heaven—here's why”)


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